RCBC Bankard brings Yuchengco Group’s Buhay Rizal to GenSan
Upholding the belief that Filipinos of today should learn Jose Rizal’s teachings by heart, the Yuchengco Group of Companies (YGC) through its subsidiary RCBC Bankard Services Corporation is bringing the Buhay Rizal values campaign to General Santos City in South Cotabato.
The Buhay Rizal Values Campaign is the flagship corporate social responsibility project of the YGC. Established in 2008, it aims to instill a sense of nationalism among Filipinos through four nation-building activities–the Rizalian Pride Program, the Rizalian Book Donation Program, the Public Education Program, and the Public Engagement Program.
The Rizalian Pride Program involves the restoration and beautification of Rizal monuments throughout the country, while the Rizalian Book Donation aims to provide each junior student of the select partner school a free copy of Rizal’s Noli Me Tangere.
Alongside these are the Public Education Program that reminds Filipinos about Rizal’s Filipino values through billboards and banners and the Public Engagement Program that gives YGC employees and customers the opportunity to donate to this Rizalian cause.
This year, the renovated Rizal Monument will be formally turned over by RCBC Bankard Services Corporation President Oscar B. Biason to the people of General Santos City through Hon. Mayor Ronnel C. Rivera on December 5, 2014. This will befollowed by the ceremonial signing of the Memorandum of Agreement involving the City Government of Gensan, Lagao National High School (LNHS), and RCBC Bankard at the Greenleaf Hotel Gensan. The one-day activity will be capped off by the donation of Noli Me Tangere books to LNHS.
Apart from RCBC Bankard and YGC officials, National Artist for Literature Dr. Virgilio S. Almario, GenSanDepEdDivision Superintendent GildoMosqueda, and LNHS Principal Efren B. Lemana are set to participate in these initiatives.
Under Buhay Rizal Values Campaign, the YGC has donated more than 40,000 copies of Noli to over 37public high schools and libraries nationwide and has restored numerous Rizal monuments in key cities of Baguio, Iloilo, Batangas, Davao, Bacolod, Biñan, Calamba, Tagbilaran, and Palawan.