Interact at the Samsung Digital Gallery @ Yuchengco Museum

Samsung Electronics Philippines (SEPCO) has tied up with Yuchengco Museum in a long-term partnership to launch a permanent digital gallery on the third floor of the museum. Named the Samsung Digital Gallery, the space allows visitors to interact with digitized artworks by Filipinos masters and contemporary artists through the use of Samsung tablets and augmented reality technology.

The Samsung Digital Gallery provides the new generation of museum visitors a new way of further engaging and interacting with Filipino art. This also enables Yuchengco Museum to further its mission to promote the appreciation of art, culture, and history amongst its various audiences.

The Samsung Digital Gallery uses technology to bring back the passion for visiting museums and appreciating the joy of viewing art. The Samsung Digital Gallery hopes to evolve with the audiences’ rapid adoption of new technologies. The gallery is dedicated to the digital generation, to whom our cultural heritage will be passed on to.